Shankarling Kalashetty
Inquirer · DISC type dcShankarling is a digital marketing consultant and Social Media Specialist at Go Marketing Easy with a background as a computer science engineer and startup co-founder. He specializes in creating high-converting content, SEO, and brand development. He holds a Bachelor of Engineering from Visvesvaraya Technological University.
He is passionate about empowering individuals and businesses through strategic growth and digital empowerment. His writing focuses on his lessons as a founder and the intersection of technology and marketing, aiming to bring more clarity and meaning to a content-saturated world.
As both an engineer and a marketer, he believes most SaaS companies fail by marketing product features instead of the value they provide to customers.
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They don’t always try to control the conversation but neither do they like yielding it fully. They respond well to confident salespeople. They focus on objectivity in a pitch and pay little attention to bells and whistles.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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