Shannen Mitchell

Collaborator
DISC Type : is

Vice President of Strategic Research at Bounteous

United States

Overview

Shannen Mitchell is the Vice President of Strategic Research at Bounteous, specializing in consumer insights across the CPG, healthcare, and retail sectors. Described as an "effective manager, " she leverages her expertise in quantitative and qualitative research to translate complex data into actionable business recommendations. She holds both a business degree and a Juris Doctor.

Her background is exclusively professional, with no publicly available information on personal interests or hobbies.

Uniquely, she holds a Juris Doctor (JD) from the University of Illinois Chicago School of Law, complementing her business and research background.

Personality Overview

Example Driven

Appreciative

Fair-minded

They are more likely to go for proven solutions.  Win-win scenarios can appeal strongly to them. Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.

Topics They Care About

Building Research Teams
She is actively building out the research team at Bounteous, frequently posting about hiring strong quantitative and qualitative researchers, project managers, and mentors for junior staff.
Quantitative Segmentation
She has a specific focus on hiring researchers with strong quantitative skills, particularly those who are "well versed in segmentation. "
Consumer Insights
Her entire career is built on providing consumer insight-driven branding and marketing solutions, with a strong background in both consulting and supplier-side roles.

Media Appearances

Shannen has no verified media appearances

Work History

7-2022
Vice President of Strategic Research at Bounteous
4-2021 - 7-2022
Senior Director of Strategic Research at Bounteous
11-2015 - 4-2021
Senior Manager Consumer Insights at Prophet
1-2019 - 1-2020
Senior Research Manager at MetrixLab
11-2015
Group Director at acturus (acquired by MetrixLab)

Education

1993 - 1996
JD from University of Illinois Chicago School of Law
1989 - 1993
BS from Gies College of Business - University of Illinois Urbana-Champaign

More Information

Social Presence :

Prographics :

Exp : 8 Location : United States Job Level : Senior Designation : Vice President of Strategic Research at Bounteous
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Insights For Selling To Shannen

During A Call Or A Meeting

DO's

  • Use phrases like ‘trust me when’, ‘your team will love’ etc.
  • When asking them questions, sound relatable and informal
  • Use testimonials, case studies to show them why it is a low-risk, high-value decision

DONT's

  • Don’t sound very transactional
  • Don’t get into excessive details unless prompted
  • Avoid unnecessary confrontation if it arises incidentally

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shannen is

  • Relationship and rapport play a major role, followed by low risk and the presence of proof points.
  • Will you ever get a clear answer from Shannen

  • They are diplomatic when the need arises; they hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Shannen move?

  • They can take their time to reach decisions, even while they stay engaged and friendly.
  • Can Shannen take some risk or not?

  • They are unlikely to take many risks.

You And Shannen

Personality Compatibility


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