Shanthi Shanmugam

Observer
DISC Type : ic

CEO & CoFounder at Urai AI Corp.

Fredericton, New Brunswick, Canada

Overview

Shanthi Shanmugam is the CEO and Co-Founder of Urai, an AI Agent Platform, with over 14 years of experience in the tech industry, including development, product management, and operations. Drawing on her B. Tech, she is focused on creating lasting value in the AI revolution. Colleagues describe her as an "excellent mentor" with a talent for growing people.


Within its first year of operation, her company Urai AI Corp. earned her a nomination for the InnovateNB Emerging Innovator Award, recognizing her early-stage impact.

Personality Overview

Example Seeker

Curious

Value Driven

They are likely to ask many questions and look heavily for supporting information.  They are generally good communicators and can be hard to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

AI Agent Platforms
As the CEO and Co-Founder of Urai, she is building a platform to resolve "AI chat chaos" for teams by deploying capable AI agents.
Practical AI Solutions
Her focus is on developing AI that solves tangible business problems, such as writing to a database or managing end-to-end customer intake calls.
Startup Innovation
Actively involved in the startup community, she attends events like SaaStr AI in London to network and share insights from her journey with Urai.

Media Appearances

Shanthi has no verified media appearances

Work History

1-2025
CEO & CoFounder at Urai AI Corp.
4-2024
CEO & Co-Founder at Nirai Tech Inc.
11-2022 - 11-2023
Lead Full Stack Developer at Lastwall Networks Inc.
1-2022 - 7-2022
Full Stack Developer at Social Innovation Fredericton
10-2019
Lead Developer at Civic Tech Fredericton

Education

1996 - 2000
B.Tech from Pondicherry University
1996 - 2000
B.Tech from Pondicherry Engineering College

More Information

Social Presence :

Prographics :

Exp : 15 Location : Fredericton, New Brunswick, Canada Job Level : Leadership Designation : CEO & CoFounder at Urai AI Corp.
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Insights For Selling To Shanthi

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Share testimonials from known people and give multiple examples of product value
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shanthi is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Shanthi

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Shanthi move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Shanthi take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Shanthi

Personality Compatibility


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