Shanu Singh in

Shanu Singh

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Director - The Economic Times Brand at Bennett Coleman & Co. Ltd. (The Times of India)
📍 Mumbai, Maharashtra, India

Shanu Singh is a marketing leader with over 18 years of experience, most recently as the Director for The Economic Times Brand. She is an expert in brand transformation and P&L management, with a strong background in the financial services sector at firms like ASK Asset & Wealth Management and Standard Chartered Bank. She holds an MBA from NMIMS.

Based on her social engagement, Shanu shows an interest in promoting Indian arts and cultural events. She also appears passionate about consumer advocacy, having publicly shared advice to help people, especially senior citizens, avoid financial fraud and investment scams.

Unique fact: Shanu is a recognized industry expert who has served as a jury member for prestigious marketing awards like the Effies and Emvies.

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Experience
18 Years
Current Role
Director - The Economic Times Brand
Location
Mumbai, Maharashtra, India
Personality Overview

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Communication Style
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Priorities

Topics Shanu cares about

Brand Transformation
She led a major brand transformation as the CMO of ASK Asset & Wealth Management and has extensive experience in brand strategy across multiple leadership roles.
Driving Business Growth
Her experience is centered on roles with P&L accountability, blending creative leadership with a sharp focus on commercial outcomes and financial performance.
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Career

Work history

7-2025 - 3-2026
Director - The Economic Times Brand
Bennett Coleman & Co. Ltd. (The Times of India)
9-2021 - 6-2025
Chief Marketing Officer
ASK Asset & Wealth Management
1-2021 - 9-2021
Director - Brand & Marketing (Consumer, Private and Business Banking)
Standard Chartered Bank
1-2020 - 1-2021
Director - Brand & Marketing (Retail Banking, Wealth and Sponsorships)
Standard Chartered Bank
4-2018 - 1-2020
Director - Brand & Marketing (Retail Products & Wealth)
Standard Chartered Bank
In the press

Media appearances

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Education
2004 - 2006
MBA
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
2000 - 2003
BA Hons
Miranda House, University of Delhi
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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