Sharon Rosenman

Collaborator
DISC Type : is

VP of Marketing at Mate Security

Tel Aviv-Yafo, Tel Aviv District, Israel

Overview

Sharon Rosenman is a cybersecurity marketing leader with a history of building brands from the ground up. He spearheaded marketing for Sentrix through its acquisition and significantly grew Cyberbits market presence. Now at Mate Security, he leads marketing for its agentic AI platform for SOC teams. He holds a Bachelors degree from Tel Aviv University.

Sharon is an active member of the G-CMO Forum, a community for top marketing leaders to exchange strategies and insights. He shows a keen interest in the strategic direction of major enterprise software and interactive entertainment companies, such as Oracle and Electronic Arts, reflecting a broad perspective on technology trends and marketing.

He has a strong conviction that core functions like product marketing, strategic positioning, and messaging should never be outsourced in a cybersecurity company.

Personality Overview

Example Driven

Consensus Builder

Fair-minded

Scenarios where both sides can come out as winners appeal to them greatly.  Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. They are more likely to opt for solutions that are proven in the market.

Topics They Care About

AI in SOC Operations
As VP of Marketing at Mate Security, he is currently focused on the company's mission to revolutionize Security Operations Centers with agentic AI and "Wisdom-Led performance".
Cyber Readiness
As CMO at Cyberbit, he was a vocal advocate for using hyper-realistic simulations and cyber ranges to train and prepare cyber defense teams for real-world attacks.
Strategic Messaging
He has publicly stated he would never outsource product marketing or strategic messaging in a cybersecurity company, indicating a deep passion for authentic, in-house brand storytelling.

Media Appearances

Sharon has no verified media appearances

Work History

12-2025
VP of Marketing at Mate Security
10-2022
Member at G-CMO Forum
3-2020 - 3-2025
Chief Marketing Officer at Cyberbit
3-2016 - 3-2020
VP Marketing at Cyberbit
10-2014 - 10-2015
VP Marketing at Sentrix

Education

1994 - 1997
Bachelor's Degree from Tel Aviv University

More Information

Social Presence :

Prographics :

Exp : 12 Location : Tel Aviv-Yafo, Tel Aviv District, Israel Job Level : Senior Designation : VP of Marketing at Mate Security
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Insights For Selling To Sharon

During A Call Or A Meeting

DO's

  • Show them how they look good by making this decision
  • Take time to make them feel comfortable before getting to the main pitch
  • If possible, involve their colleagues in the sales process

DONT's

  • Don’t sound very transactional
  • Don’t ask too many questions that sound too dry and objective
  • Don’t push them to make decisions very fast, let them take their time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sharon is

  • Relationships can play a major role, followed by low risk and strong market validation.
  • Will you ever get a clear answer from Sharon

  • They are not very direct, and unlikely to say no to your face.

Insights For Deal Planning

    How fast (or slow) will Sharon move?

  • They can take their time to make decisions, even if they are constantly involved and friendly.
  • Can Sharon take some risk or not?

  • It is unlikely that they will take many risks.

You And Sharon

Personality Compatibility


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