Shawn Boynes, FASAE, CAE

Trailblazer
DISC Type : ID

Chief Executive Officer at American Counseling Association

Washington, District of Columbia, United States

Overview

Shawn Boynes is a visionary association leader with over 25 years of experience, most recently as CEO of the American Counseling Association. He is recognized for transforming mission-based organizations, driving growth, and building diverse, equitable, and inclusive communities. Colleagues describe him as focused, dynamic, diligent, and an exceptional leader with tremendous strategic vision.

He is a passionate advocate for mental health and well-being, particularly within the Black community, and emphasizes the importance of self-care and vulnerability in leadership. As an openly gay man and a self-described introvert, he has learned to leverage his authentic self for professional success while valuing rest and quiet time to recharge.

He is the co-host of "Texts to Table, " a podcast that brings private conversations about race and leadership in the Black professional community to a public forum.

Personality Overview

Values Relationships

Achievement-Oriented

Assertive

They respond better to a combination of speed and relationship.  They will fight for you if they come to believe in you. They do not mind taking risks and can make hard decisions, if necessary.

Topics They Care About

Mental Health Advocacy
As CEO of the American Counseling Association, he has testified before Congress on the need for improved mental health care and resources for Black men and boys.
Association Leadership
With over 25 years in association management, he holds both FASAE and CAE credentials and has served on the ASAE Board of Directors and CAE Commission.
Race and Leadership
Co-hosts the "Texts To Table" podcast, creating a public forum to discuss the experiences of Black professionals and dismantle racism in the workplace.

Media Appearances

Testimony - Commission on the Social Status of Black Men & Boys. Featured in American Counseling Association (counseling.org)

See Now

Shawn Boynes - American Counseling Association. Featured in DSGCO (Leadership Placement)

See Now

Work History

7-2022 - 4-2025
Chief Executive Officer at American Counseling Association
7-2020 - 12-2022
Podcast Co-Host at Texts To Table
1-2013 - 7-2022
Executive Director at American Association for Anatomy
3-2006 - 12-2012
Senior Director, Education at Association for Professionals in Infection Control & Epidemiology (APIC)
2001 - 2006
Director of Programs at Minority Corporate Counsel Association (MCCA)

Education

Bachelor of Business Administration from Howard University

More Information

Social Presence :

Prographics :

Exp : 28 Location : Washington, District of Columbia, United States Job Level : N/A Designation : Chief Executive Officer at American Counseling Association
URL has been copied!

Insights For Selling To Shawn

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Give them control of the sales process
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Don't make any commitments that you might not be able to fulfill
  • Don’t force involvement of other stakeholders unless it is critical
  • Don’t hesitate from asking them how they truly feel about your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shawn is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Shawn

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Shawn move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Shawn take some risk or not?

  • They can take risks if necessary.

You And Shawn

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.