Shawn Casemore

Visionary
DISC Type : Ds

LinkedIn Learning Instructor at LinkedIn

Toronto, Ontario, Canada

Overview

Shawn Casemore is an international sales expert, keynote speaker, and author, recognized for creating the Unstoppable Sales℠ Method. He holds a Certified Sales Leader designation and has enhanced sales performance for major companies like PepsiCo and Tim Hortons. Colleagues and clients often describe him as engaging, insightful, and exceptional.

His entrepreneurial drive started early, having sold his first service at just 11 years old. Outside of his professional sales focus, Shawn has personal experience with agriculture, having spent considerable time helping out on his father-in-laws dairy farm in Ontario.

Unique fact: He has been a professional speaker since 2008, after a 20-year corporate career in roles ranging from salesperson to president.

Personality Overview

Direct & Assertive

Early Adopter

Risk Tolerant

Reading between the lines and seeing beyond your words comes naturally to them.  They are very professional in their approach and can weigh multiple perspectives together. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

AI in Sales
Frequently speaks on how sales professionals can leverage AI for efficiency while focusing on irreplaceable human skills like relationship building and creative problem-solving.
B2B Sales Strategy
Creator of the Unstoppable Sales℠ Method and a LinkedIn Learning instructor, he focuses on helping B2B sales professionals improve performance and close deals in the modern economy.
Sales Leadership
Runs the "Unstoppable Sales Leadership Program" and holds a Certified Sales Leader (CSL) designation, focusing on elevating team performance and attracting top talent.

Media Appearances

Shawn has no verified media appearances

Work History

7-2023
LinkedIn Learning Instructor at LinkedIn
2-2018 - 9-2019
President at Excellence in Manufacturing Consortium
6-2017 - 9-2019
Director, Board Of Directors at Excellence in Manufacturing Consortium
10-2015
Book Author at Taylor & Francis Group
2007 - 5-2010
Supplier Liaison at Bruce Power

Education

2009 - 2010
Micro and Macro Economics from Nipissing University
1992 - 1995
Business Administration - Materials and Operations Management from Conestoga College

More Information

Social Presence :

Prographics :

Exp : N/A Location : Toronto, Ontario, Canada Job Level : N/A Designation : LinkedIn Learning Instructor at LinkedIn
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Insights For Selling To Shawn

During A Call Or A Meeting

DO's

  • Focus on the results that your product produces, expect some strategic questions in return
  • During followups, use phone or text if needed, they should be fine
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer

DONT's

  • Don't go over them unless you are left with no other option
  • Don't take their patience for granted, avoid long-winding sermons
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shawn is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Shawn

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Shawn move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Shawn take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Shawn

Personality Compatibility


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