Shawn Lainchbury

Questioner
DISC Type : c

Managing Director at Plysolene Limited

Henfield, England, United Kingdom

Overview

Shawn Lainchbury is the Managing Director of Plysolene, a leading thermoplastic sheet extruder. He advanced from Sales Director to his current role in 2020. With a background in business development in the healthcare sector and a B. Sc. from Kingston University, he is described by others as a strong negotiator with excellent customer focus.

Outside of work, Shawn is a keen marathon runner, having completed several races for charity, including the Brighton and Beachy Head marathons. He also enjoys making homemade pasta and is a dog owner.

To celebrate his 50th birthday, he planned to run the London Marathon to raise money for the National Society for the Prevention of Cruelty to Children (NSPCC).

Personality Overview

Systematic

Cautious & Analytical

Not Easily Convinced

They prefer to fully evaluate every situation.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Sustainable Manufacturing
Frequently promotes his company's eco-friendly HIPS and ABS materials, which are made with up to 100% recycled content.
Thermoplastic Extrusion
Leads a company specializing in extruding thermoplastic sheets for a wide range of industries including point of sale display, packaging, and construction.
Marathon Running
He is an avid runner who has participated in multiple marathons to stay in shape and to raise funds for charitable causes like the NSPCC.

Media Appearances

Shawn has no verified media appearances

Work History

4-2020
Managing Director at Plysolene Limited
4-2018 - 4-2020
Sales Director at Plysolene Limited
12-2012 - 4-2018
Senior Business Development Manager at Baywater Healthcare
4-2009 - 12-2012
Business Development Manager - UK and Ireland at Air Products Healthcare
11-2006 - 4-2009
European Sales and Marketing Manager at Air Products Healthcare

Education

1998 - 2002
B.Sc. from Kingston University
Education details unavailable from Steyning Grammar School

More Information

Social Presence :

Prographics :

Exp : 33 Location : Henfield, England, United Kingdom Job Level : Mid-senior Designation : Managing Director at Plysolene Limited
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Insights For Selling To Shawn

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Emphasise more on facts and measurable benefits
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shawn is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Shawn

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Shawn move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Shawn take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Shawn

Personality Compatibility


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