Shelby DiMiceli Clement

Enigma
DISC Type : dic

Founder of Shelby Clement Marketing (SCM) at Shelby Clement Marketing

Covington, Louisiana, United States

Overview

Shelby Clement is the founder of Shelby Clement Marketing (SCM), where she specializes in helping women entrepreneurs build strong brands. A podcaster and speaker with an MBA from LSU Shreveport, colleagues describe her as talented, personable, and a "social media QUEEN".

Outside of her marketing work, Shelby is a Baton Rouge native who enjoys spending weekends with her husband and son. She has previously volunteered as a coach for Girls on the Run, a non-profit organization focused on inspiring young girls to be joyful, healthy, and confident.

Unique fact: As a volunteer coach, she trained a team of young girls to compete in a 5k race.

Personality Overview

Fast Follower

Hard To Convince

Friendly Yet Blunt

They are likely to ask many questions and look heavily for supporting proof as well as information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are generally strong communicators and are not easy to convince.

Topics They Care About

Female Entrepreneurship
Her company's mission is to help ambitious women entrepreneurs elevate their online presence and grow bold brands they are proud of.
Authentic Branding
She frequently posts about how a brand isn't just logos or colors, but the actual experience and reputation built through every client interaction.
Social Media Strategy
Her business offers a membership program providing clients with made-for-you content to enhance their social media presence and achieve measurable results.

Media Appearances

The Damn Good Marketing Podcast | Shelby Clement — SCM. Featured in Shelby Clement Marketing

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Grow Your Salon's Digital Presence with Shelby Clement Marketing. Featured in Serious Business

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Work History

5-2021
Founder of Shelby Clement Marketing (SCM) at Shelby Clement Marketing
7-2013 - 4-2021
Director of Public Relations & Client Development at NVI LLC (Nondestructive Testing Visual Inspection)
12-2012 - 7-2013
Client Development & Recruiting Coordinator at Taylor, Porter, Brooks & Phillips
9-2012 - 12-2012
Coach for GOTR at Girls on the Run of Greater Baton Rouge
10-2005 - 11-2012
Sales Associate at CI Sports

Education

Master of Business Administration - MBA from LSU Shreveport
BS from Louisiana State University

More Information

Social Presence :

Prographics :

Exp : 19 Location : Covington, Louisiana, United States Job Level : Leadership Designation : Founder of Shelby Clement Marketing (SCM) at Shelby Clement Marketing
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Insights For Selling To Shelby

During A Call Or A Meeting

DO's

  • Build rapport slwly without rushing, it will come handy to handle hard questions later
  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."
  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming

DONT's

  • Avoid long presentations and just 'high-level' value proposition, dive into the details
  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shelby is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Shelby

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Shelby move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Shelby take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Shelby

Personality Compatibility


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