Shelby Whitzel, DTM

Enigma
DISC Type : Dic

Associate Director, Internal Communications at Tarsus Pharmaceuticals, Inc.

San Diego, California, United States

Overview

Shelby is a results-oriented communications leader specializing in employee engagement and change management at Tarsus Pharmaceuticals. A graduate of San José State University, her experience spans the pharmaceutical, tech, and food industries. People who have worked with her describe her as having an "insatiable appetite to learn" with a "positive attitude. "

An experienced public speaker, Shelby has earned the highest educational achievement from Toastmasters International, the Distinguished Toastmaster (DTM). Her dedication to communication extends to her community, where she has served as a District leader and was named Area Director of the Year for her service.

Interesting fact: Shelby is a passionate advocate for diversity and inclusion, actively participating in events like OC Pride with her colleagues to support the LGBT community.

Personality Overview

Hard To Convince

Fast Follower

Persuasive & Assertive

They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information. They are generally strong communicators and are not easy to convince.

Topics They Care About

Employee Engagement
Her current role at Tarsus focuses on enhancing the employee experience through internal communications, collaboration, and fostering a strong company culture.
Change Management
A core part of her professional headline and experience, she excels at creating communication plans for significant organizational shifts and restructurings.
Public Speaking
She is a Distinguished Toastmaster (DTM), the highest honor in Toastmasters International, and has been recognized as an "Area Director of the Year. "

Media Appearances

Shelby has no verified media appearances

Work History

3-2024
Associate Director, Internal Communications at Tarsus Pharmaceuticals, Inc.
11-2020 - 3-2024
Senior Manager, Communications at Thermo Fisher Scientific
7-2019 - 7-2020
Manager, Global Internal Communications & Corporate Social Responsibility at Mitchell International
7-2018 - 1-2019
Manager, Global Internal Communications at Godiva Chocolatier
3-2017 - 7-2018
Manager, Corporate Communications at Blue 449

Education

Bachelor of Science (BS) from San José State University

More Information

Social Presence :

Prographics :

Exp : 7 Location : San Diego, California, United States Job Level : Mid-senior Designation : Associate Director, Internal Communications at Tarsus Pharmaceuticals, Inc.
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Insights For Selling To Shelby

During A Call Or A Meeting

DO's

  • Build rapport slwly without rushing, it will come handy to handle hard questions later
  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."
  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.

DONT's

  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Avoid long presentations and just 'high-level' value proposition, dive into the details
  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shelby is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Shelby

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Shelby move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Shelby take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Shelby

Personality Compatibility


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