Sherif Yassa in

Sherif Yassa

Energizer · DISC type I
Chief Executive Officer at ICON Inc.
📍 Los Angeles, California, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
21 Years
Current Role
Chief Executive Officer
Job Level
Leadership
Location
Los Angeles, California, United States
Personality Overview

How Sherif shows up

Informal
Relationship Oriented
Full Of Energy

They are really good at seeing what the long-term impacts of their decisions could be. They are always positive and upbeat, so take their promises with a pinch of salt. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Priorities

Topics Sherif cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

9-2025
Chief Executive Officer
ICON Inc.
9-2013 - 10-2025
Chief Operating Officer
ICON Inc.
4-2012
Owner
Encino Family Dental
5-2008 - 8-2008
Consultant
The Walt Disney Company
2-2008 - 5-2008
Consultant
Moldex Inc.
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2006 - 2008
MBA
Pepperdine Graziadio Business School
B.S
University of California, Davis
Social presence
in
Behavioral profile

DISC profile (public)

I

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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