Sheriff Shahen

Enigma
DISC Type : Dic

Senior Account Executive, SMB at Deel

Stockholm, Stockholm County, Sweden

Overview

Sheriff Shahen is a Senior Account Executive at Deel, specializing in the SMB market with a focus on Swedish-based companies. He is a recognized expert in cold calling and sales strategy, having been promoted three times at Deel. He holds a Bachelor of Science from Linnaeus University and a certification in MEDDICC.

Outside of his direct role, Sheriff is deeply passionate about the science of sales and what it takes to win. He actively shares his knowledge on social media and provides 1-on-1 coaching sessions to help other sales professionals improve their skills, particularly in cold calling.

Unique fact: He began his career as a telemarketer selling lottery tickets and has since made over 100, 000 cold calls.

Personality Overview

Friendly Yet Blunt

Fast Follower

Persuasive & Assertive

They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information. They are generally strong communicators and are not easy to convince.

Topics They Care About

Cold Calling Mastery
Consistently shares in-depth strategies from his experience making over 100, 000 dials. He offers 1-on-1 coaching, showing a passion for teaching this specific skill to others.
Career Advancement
Having moved from SDR to Senior AE at Deel, he frequently posts actionable advice for earning promotions, emphasizing reliability and mastering difficult tasks.
SMB Sales
His role is focused on working with Swedish-headquartered SMBs. He discusses the unique challenges of this market, such as frequent staff changes and messy data.

Media Appearances

Sheriff has no verified media appearances

Work History

9-2025
Senior Account Executive, SMB at Deel
1-2024 - 9-2025
Account Executive - SMB at Deel
4-2023 - 12-2023
Enterprise SDR - Nordics at Deel
1-2025 - 9-2025
Brand Ambassador at Snov.io
4-2023 - 1-2025
Member - SDR at RevGenius

Education

2017 - 2020
Bachelor of Science - BS from Linnaeus University
2019 - 2019
Erasmus from Instituto Superior de Contabilidade e Administração do Porto

More Information

Social Presence :

Prographics :

Exp : 3 Location : Stockholm, Stockholm County, Sweden Job Level : Junior Designation : Senior Account Executive, SMB at Deel
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Insights For Selling To Sheriff

During A Call Or A Meeting

DO's

  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary
  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them

DONT's

  • Avoid making offhand commitments, understand the root of their concerns first
  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sheriff is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Sheriff

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Sheriff move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Sheriff take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Sheriff

Personality Compatibility


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