Sherri Schuler

Evaluator
DISC Type : cds

Vice President of Marketing, Asset Strategy & Experience at WS Development

Greater Boston, United States

Overview

Sherri has no verified overview

Personality Overview

Quality Focused

Thorough Evaluator

Hard To Convince

They are not very likely to become strong advocates of your product or service  They focus on the results, but can still be quite procedural and analytical about how to get there They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Sherri has no verified topics they care about

Media Appearances

Sherri has no verified media appearances

Work History

4-2023
Vice President of Marketing, Asset Strategy & Experience at WS Development
9-2021 - 4-2023
Director of Field Marketing, Asset Strategy + Experience at WS Development
4-2018 - 9-2021
General Manager at WS Development
4-2016 - 4-2018
Director of Marketing, Seaport + Director of Field Marketing at WS Development
4-2014 - 6-2016
Marketing Director at WS Development

Education

2001 - 2005
Bachelor of Science from Bryant University

More Information

Social Presence :

Prographics :

Exp : 20 Location : Greater Boston, United States Job Level : Senior Designation : Vice President of Marketing, Asset Strategy & Experience at WS Development
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Insights For Selling To Sherri

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Showcase your competitive superiority clearly when possible or address it at the minimum

DONT's

  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid too much small talk, just a few formal pleasantries should be fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sherri is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Sherri

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Sherri move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Sherri take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Sherri

Personality Compatibility


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