Sherry Patriquin-Martell

Examiner
DISC Type : sc

Executive Director at Nova Scotia Road Builders Association - NSRBA

Colchester, Nova Scotia, Canada

Overview

Sherry Patriquin-Martell is a business leader and Executive Director of the Nova Scotia Road Builders Association. With a background as a Municipal Councillor and Chamber of Commerce Executive Director, she is a dedicated advocate for business and economic growth in Nova Scotia. She holds a certification as an Accredited Chamber Executive.

As an entrepreneur, Sherry founded a niche boutique focused on empowering women. A lifelong resident of Tatamagouche, she is deeply involved in her community, raising her family there and volunteering at local events. She is passionate about supporting local farmers, producers, and community-based initiatives.

Through her business, she launched a unique recycling program that collects and donates gently used bras to support women in the community.

Personality Overview

Tough To Convince

Process Oriented

Unexpressive

They tend to have clarity about their needs and constraints, and are unlikely to over-promise.  Being observant comes to them naturally. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Economic Growth
In her roles with the Chamber of Commerce and as a Municipal Councillor, she consistently focuses on initiatives to grow the local economy and create new opportunities.
Empowering Women
Founded Bountiful Bra Boutique, an entrepreneurial venture specifically focused on empowering women, and created a community donation program to further this cause.
Rural Development
As a Municipal Councillor and a passionate community member, she advocates for supporting farmers, producers, and the overall growth of rural areas.

Media Appearances

Sherry has no verified media appearances

Work History

12-2025
Executive Director at Nova Scotia Road Builders Association - NSRBA
7-2022
Owner at Bountiful Bra Boutique
7-2015 - 10-2024
Executive Director at Truro & Colchester Chamber of Commerce
11-2013 - 7-2015
Managing Editor at Truro Daily News
3-2011 - 11-2013
Editor and Assistant Managing Editor at TC Media

Education

Sherry has no verified education history

More Information

Social Presence :

Prographics :

Exp : 24 Location : Colchester, Nova Scotia, Canada Job Level : Senior Designation : Executive Director at Nova Scotia Road Builders Association - NSRBA
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Insights For Selling To Sherry

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Ask them which other stakeholders would be important for this purchase decision

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sherry is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Sherry

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Sherry move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Sherry take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Sherry

Personality Compatibility


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