Shilpa Dureja Puri in

Shilpa Dureja Puri

Evaluator · DISC type DSC
Director Marketing - New Computing & Wearables at Samsung Electronics
📍 Gurugram, Haryana, India

Shilpa is the Director of Marketing for New Computing & Wearables at Samsung India, with over 24 years of experience driving digital transformation for top brands like Microsoft. She holds a gold medal in Management Studies and has completed executive education at Kellogg and INSEAD. Colleagues describe her as a "powerhouse marketing leader, " "innovative, " and "collaborative. "

Outside of her professional life, Shilpa is passionate about mentoring digital startups and SMEs. In her personal time, she enjoys reading, traveling, cooking, and volunteering. Her persistence and purpose are rooted in her practice of Nichiren Daishonins Buddhism, and she emphasizes the importance of building an interesting life over just a successful one.

Unique fact: Earlier in her career, Shilpa was a guest faculty member at the National Institute of Fashion Technology and a freelance journalist.

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Experience
26 Years
Current Role
Director Marketing - New Computing & Wearables
Job Level
Mid-senior
Location
Gurugram, Haryana, India
Personality Overview

How Shilpa shows up

Fast But Analytical
Quality Focused
Thorough Evaluator

They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Priorities

Topics Shilpa cares about

Women in Leadership
A champion for women in tech, she is on Samsung's Diversity & Inclusion council and frequently posts about empowering female leaders.
Digital Transformation
A core theme of her 24-year career, having led digital strategy and transformation journeys for major brands like Samsung and Microsoft.
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Career

Work history

10-2025
Director Marketing - New Computing & Wearables
Samsung Electronics
2-2021
Director Marketing - Luxury, Flagship & Ecosystem
Samsung Electronics
4-2020 - 2-2021
GM Marketing - Luxury & Flagship Mobiles
Samsung Electronics
12-2018 - 3-2020
General Manager - Digital
Samsung Electronics
9-2017 - 11-2018
Director Marketing - Digital & Experiential
Microsoft
In the press

Media appearances

Shilpa Dureja Puri elevated as Director Marketing – New Computing & Wearables at Samsung Electronics India. Featured in Indian Television
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Women Leaders Interview with Shilpa Dureja Puri – Director Marketing, Samsung Electronics. Featured in PaulWriter.com
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Education
2017 - 2017
Modern Marketing: Content
Kellogg Executive Education
2016 - 2016
Microsoft-INSEAD Online Business Strategy and Financial Acumen
INSEAD
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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