Shirley Che in

Shirley Che

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Public Relations & Field Marketing Strategist at Zweig Group
📍 Dallas-Fort Worth Metroplex, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
13 Years
Current Role
Public Relations & Field Marketing Strategist
Job Level
Junior
Location
Dallas-Fort Worth Metroplex, United States
Personality Overview

How Shirley shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Shirley cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

3-2025
Public Relations & Field Marketing Strategist
Zweig Group
3-2023 - 4-2025
Director, Field Marketing | Learning | ElevateHER
Zweig Group
9-2021 - 3-2023
Director of Marketing & Media
Zweig Group
Dragonboat Team Manager | Coach
Dallas United Crew
2-2011 - 3-2021
Founder | Photographer
Shirley Che Studios
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2002 - 2005
BS
The University of Texas at Austin
2007 - 2009
Journalism
The University of Texas at Arlington
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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