Silvia Schwarzenbach

Critic
DISC Type : C

Leiterin Business Engineering at Schwyzer Kantonalbank

Lucerne, Lucerne, Switzerland

Overview

Silvia Schwarzenbach is the Head of Business Engineering and Process Management at Schwyzer Kantonalbank. She has extensive experience from her time at Swisscom, where she led product management for digital banking, specializing in client lifecycle management and digitalization. She holds an Executive MBA from the Hochschule Luzern.

Silvia authored the publication "Simpel aber doch nicht leicht - Tipps zur erfolgreichen Einführung eines Prozessmanagements".

Personality Overview

Information Seeker

Precise

Objective Thinker

They like to take decisions independently and do not seek others' support often.  They don’t appreciate bells and whistles unless backed by data. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Process Management
Her expertise is evident from her current role as Head of Process Management, her background as an expert, and her publication on successful implementation.
Banking Digitalization
Her career focuses on the digitalization, innovation, transformation, and automation of banking processes, as seen in her roles at Swisscom and Schwyzer Kantonalbank.
Client Lifecycle Management
As a Product Manager at Swisscom, she was directly responsible for managed services in Client Lifecycle Management, including onboarding, retention, and closing.

Media Appearances

Silvia has no verified media appearances

Work History

12-2024
Leiterin Business Engineering at Schwyzer Kantonalbank
1-2024 - 12-2024
Leiterin Prozessmanagement at Schwyzer Kantonalbank
7-2018 - 1-2024
Produktmanager at Swisscom (Schweiz) AG
8-2017 - 7-2018
Head Front Plattforms at Swisscom (Schweiz) AG
7-2016 - 7-2017
Head Product Management Digital Banking at Swisscom (Schweiz) AG

Education

2003 - 2005
Nachdiplom FH in Management Executive Master of Business Administration from Hochschule für Wirtschaft, Luzern
2012 - 2012
Expertin in Organisationsmanagement from SGO - Schweizerische Gesellschaft für Organisation

More Information

Social Presence :

Prographics :

Exp : 24 Location : Lucerne, Lucerne, Switzerland Job Level : N/A Designation : Leiterin Business Engineering at Schwyzer Kantonalbank
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Insights For Selling To Silvia

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Be formal and objective, they will appreciate it more
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Silvia is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Silvia

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Silvia move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Silvia take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Silvia

Personality Compatibility


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