Simone Roberts

Inspirer
DISC Type : di

Head of Data and AI at Snowy Hydro

The Rocks, New South Wales, Australia

Overview

Simone Roberts is a highly accomplished Data and AI executive with cross-sector experience in financial services, transport, government, and telecommunications. In her role as Head of Data and AI at Snowy Hydro, she aligns advanced data capabilities with strategic business outcomes. She holds a First Class Honours degree in Psychology.

Simones unique background combines her expertise in human psychology with leading data and AI strategy for critical national infrastructure and intelligence agencies.

Personality Overview

Charming & Persuasive

Achievment Oriented

Generous

They measure a product on its merit but can be influenced by strong testimonials.  They usually prefer to drive the conversation. They don’t mind taking a stand if they believe in something.

Topics They Care About

Data for Good
Publicly stated a passion for using data to deliver better outcomes for the community and for building enterprise-wide data literacy to empower teams.
Enterprise AI Adoption
Her career focuses on leading the end-to-end implementation of enterprise-grade data and AI tools and platforms, driving competitive advantage and operational efficiency.
Ethical Governance
Champions the delivery of scalable, secure, and ethical data and AI solutions, a critical focus in her senior government and energy sector roles.

Media Appearances

Rethinking Data in an AI World – Featuring Simone Roberts, Head of Data and AI at Snowy Hydro. Featured in Spotify

See Now

Work History

1-2026
Head of Data and AI at Snowy Hydro
11-2024 - 12-2025
General Manager, Data at AUSTRAC
8-2020 - 11-2024
Executive Director, Advanced Analytics & Insights at Transport for NSW
1-2019 - 8-2020
Director, Data Science & Analytics at Optus
11-2016 - 1-2019
Head of Data and Analytics Hub at Foxtel

Education

2006 - 2007
Professional Diploma from CIM | The Chartered Institute of Marketing
1996 - 1999
Bachelor of Psychology (Science) First Class Honours from University of Sydney

More Information

Social Presence :

Prographics :

Exp : 25 Location : The Rocks, New South Wales, Australia Job Level : Mid-senior Designation : Head of Data and AI at Snowy Hydro
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Insights For Selling To Simone

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Refer to testimonials from well known people to highlight the value of your product
  • Acknowledge their status and position during the conversation

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Simone is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Simone

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Simone move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Simone take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Simone

Personality Compatibility


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