Smita Challu Tulsani in

Smita Challu Tulsani

Visionary · DISC type Ds
Global MarTech Portfolio Leader at World Vision
📍 Toronto, Ontario, Canada

Smita is a global marketing and AI transformation executive with over 20 years of experience merging data, AI, and customer experience to drive growth. A Chartered Marketer who studied at Harvard Business School, she is described by colleagues as data-driven, innovative, and collaborative.

Originally an engineer, she pivoted to marketing, driven by a passion for technologys role in human interaction. She is the founder of a community-building platform and serves on the board of the Cambridge Memorial Hospital Foundation. She is also a mother to twin boys.

Smita founded LinkLoop. ai, an AI platform designed not just for networking, but to humanize technology and foster a true sense of belonging among users.

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Experience
20 Years
Current Role
Global MarTech Portfolio Leader
Job Level
Leadership
Location
Toronto, Ontario, Canada
Personality Overview

How Smita shows up

Direct & Assertive
Objective Evaluator
Fast But Thoughtful

They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time. Reading between the lines and seeing beyond your words comes naturally to them.

Priorities

Topics Smita cares about

Humanizing AI
Her company, LinkLoop. ai, and speaking engagements focus on using AI to create empathetic digital experiences and foster genuine human connection, not just efficiency.
AI for Social Good
Describes herself as an "engineer by profession but a fundraiser by heart, " reflecting her work applying digital transformation within non-profits like World Vision.
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Career

Work history

10-2024
Global MarTech Portfolio Leader
World Vision
2-2024 - 11-2024
Global Director - Digital Transformation
World Vision
1-2024
Founder & CEO
LinkLoop.ai
10-2023
Co-Chair Ontario Committee
Canadian Australian Chamber of Commerce
2-2023 - 2-2024
Customer Strategy & Martech Practice Leader, Director - North America
Akcelo
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Strategic Marketing Management
Harvard Business School
Education details unavailable
Doctorate Candidate
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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