Sofia Berczely Cardoso

Critic
DISC Type : C

Company Owner at CHIMMY'S

United Kingdom

Overview

Sofia is the Owner of CHIMMYS, a sauce company, leveraging her MBA and extensive experience in FMCG across EMEA. She has a proven track record in sales, business development, and P&L management, driving rapid growth for businesses.

She is deeply involved in entrepreneurial programs, having presented CHIMMYS to the BILLA/REWE Group and participated in JPMorgan Chase & Newables Founders Forward Perfect Pitch programme.

Sofia has a grass-roots background in high-performance professional sport and is multilingual.

Personality Overview

ROI Driven

Precise

Critic

They are quite likely to negotiate on pricing or other key terms.  They don’t appreciate bells and whistles unless backed by data. They choose to analyze logically and value facts to emotions.

Topics They Care About

FMCG Growth
Sofia has a deep knowledge of FMCG across direct, retail, distribution & wholesale, consistently delivering rapid growth throughout EMEA in her career.
Brand Development
As the owner of CHIMMY'S, Sofia is focused on expanding the brand's range and bringing authentic Argentine flavors to new markets.
Startup Pitching
Recently, Sofia has been actively involved in pitching CHIMMY'S to major groups like BILLA/REWE and participating in pitch programs such as Founders Forward Perfect Pitch.

Media Appearances

Sofia has no verified media appearances

Work History

10-2023
Company Owner at CHIMMY'S
2-2009 - 10-2023
DIRECTOR (EMEA) at bloom baby
7-2006 - 9-2008
Associate at Deloitte Corporate Finance
M&A (INTERNSHIP) at Downer & Co
M&A (INTERNSHIP) at Drueker & Co.

Education

2003 - 2005
Master of Business Administration (M.B.A.) from Wayne State University
2003 - 2005
Bachelor’s Degree from Wayne State University

More Information

Social Presence :

Prographics :

Exp : 19 Location : United Kingdom Job Level : N/A Designation : Company Owner at CHIMMY'S
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Insights For Selling To Sofia

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sofia is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Sofia

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Sofia move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Sofia take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Sofia

Personality Compatibility


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