Sonia J

Observer
DISC Type : ci

Head of Account Management at QiWorks

Bengaluru, Karnataka, India

Overview

Sonia J is the Head of Account Management at QiWorks, with a background rooted in content marketing and SEO. Educated with a Bachelor of Technology from the National Institute of Technology Calicut, she has demonstrated a clear career progression from content creation to leading client-facing teams.

Her background includes an international education, having attended high school in Bahrain. Professionally, she follows major technology and industrial corporations like IBM and GE, suggesting an interest in large-scale innovation and enterprise solutions.

Unique fact: Sonia has built her career within QiWorks, advancing from a Content Specialist to Head of Account Management.

Personality Overview

Curious

Example Seeker

Assertive

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are likely to ask many questions and look heavily for supporting information. They are generally good communicators and can be hard to convince.

Topics They Care About

Account Management
As the Head of Account Management, she is directly responsible for leading client strategy, retention, and team performance at QiWorks.
Content Strategy
With over 7 years of experience in content marketing, blogging, and SEO-optimized writing, this remains a core area of her expertise.
Digital Marketing Analytics
She is actively seeking a digital marketer focused on analytics and KPIs, indicating a priority on data-driven strategy for her team.

Media Appearances

Sonia has no verified media appearances

Work History

2-2024
Head of Account Management at QiWorks
1-2022 - 2-2024
Account Manager at QiWorks
11-2019 - 1-2022
Content Specialist at QiWorks
8-2018 - 8-2019
Content Strategist at Communikation
5-2015 - 6-2018
Content Editor at nearbuy.com

Education

2005 - 2009
Bachelor of Technology - BTech from National Institute of Technology Calicut
High School from The Indian School, Bahrain

More Information

Social Presence :

Prographics :

Exp : 11 Location : Bengaluru, Karnataka, India Job Level : Mid-senior Designation : Head of Account Management at QiWorks
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Insights For Selling To Sonia

During A Call Or A Meeting

DO's

  • Share testimonials from known people and give multiple examples of product value
  • Invite them for a social do but don’t rely solely on the relationship
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sonia is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Sonia

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Sonia move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Sonia take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Sonia

Personality Compatibility


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