Sonia Syngal

Examiner
DISC Type : cs

Member Board of Directors at Tractor Supply Company

San Francisco Bay Area, United States

Overview

Sonia has no verified overview

Personality Overview

Late Adopter

Overcautious

Status Quo Seeker

They do not like taking risks at all and go for proven options in the end.  The only way to convince them is by showing them examples and ample proof. They are thorough and always follow a systematic approach.

Topics They Care About

Sonia has no verified topics they care about

Media Appearances

Sonia has no verified media appearances

Work History

2-2026
Member Board of Directors at Tractor Supply Company
1-2025
Member Board of Directors at Foot Locker
10-2024
Member Board of Directors at Next Insurance
9-2024
Member Board of Directors at Tanger
4-2024
Senior Advisor at Accenture

Education

1994 - 1995
MS from Stanford University
1988 - 1993
BS from Kettering University

More Information

Social Presence :

Prographics :

Exp : 1 Location : San Francisco Bay Area, United States Job Level : N/A Designation : Member Board of Directors at Tractor Supply Company
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Insights For Selling To Sonia

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sonia is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Sonia

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Sonia move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Sonia take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Sonia

Personality Compatibility


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