Sonny Shergill

Enthusiast
DISC Type : i

Vice President Commercial AI at AstraZeneca

Washington DC-Baltimore Area, United States

Overview

Sonny Shergill is the Vice President of Commercial AI at AstraZeneca, with over 30 years of experience commercializing brands. He focuses on enabling rapid, scalable AI transformation across global business units and therapy areas. He holds a degree in Microbiology from the University of Leeds.

Sonny is passionate about advancing science and investing in health to strengthen economies and society. He actively promotes using digital and AI technologies to transform patient lives, particularly in the fight against cancer, and champions health as a strategic asset on a global stage.

He is pioneering the use of AI to augment human capabilities within the pharmaceutical industry, focusing on practical and scalable commercial applications.

Personality Overview

Consensus Focused

Story Driven

Amiable & Agreeable

They prefer to build relationships rather than staying totally transactional.  They tend to be agreeable by nature, so take their promises with a pinch of salt.
 Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Scaling Commercial AI
His current role is focused on partnering with global markets to implement consistent and scalable AI approaches that align with core business priorities at AstraZeneca.
Digital Health Transformation
He previously led AstraZeneca's Commercial Digital Health transformation, combining innovative digital solutions with AI and machine learning to enhance customer and patient engagement.
Oncology Innovation
His background includes leading oncology digital strategy, and he actively shares content expressing hope for a future without cancer, driven by AI and digital tech.

Media Appearances

Unlocking the future of digital health at AstraZeneca with Sonny Shergill. Featured in YouTube

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Sonny Shergill – AstraZeneca Profile. Featured in AstraZeneca.com

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Sonny Shergill – Vice President Of Commercial Digital Health (Profile). Featured in TheOrg.com

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Work History

12-2025
Vice President Commercial AI at AstraZeneca
5-2022 - 12-2025
Vice President of Commercial Digital Health, AstraZeneca at AstraZeneca
3-2018 - 5-2022
Vice President: Oncology Digital, Data Science & Commercial Operations at AstraZeneca
2-2014 - 2-2018
Executive Director, Global Product & Portfolio Strategy, Head of Injectables CVMD at AstraZeneca
1-2011 - 1-2014
Executive Director, Global Commercialisation CV/Met at Bristol-Myers Squibb, Princeton, New Jersey

Education

9-1989 - 6-1992
Microbiology from University of Leeds

More Information

Social Presence :

Prographics :

Exp : 32 Location : Washington DC-Baltimore Area, United States Job Level : Senior Designation : Vice President Commercial AI at AstraZeneca
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Insights For Selling To Sonny

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Maintain high, positive energy and convey confidence
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Don’t be too formal with them, they trust informality more
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sonny is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Sonny

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Sonny move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Sonny take some risk or not?

  • They can take some low-probability risks if needed.

You And Sonny

Personality Compatibility


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