Sophia D'Urso

Questioner
DISC Type : c

Assistant Manager, Brand Marketing at Aesop

New York, New York, United States

Overview

Sophia has no verified overview

Personality Overview

Price-Sensitive

Systematic

Not Easily Convinced

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to fully evaluate every situation.

Topics They Care About

Sophia has no verified topics they care about

Media Appearances

Sophia has no verified media appearances

Work History

10-2024
Assistant Manager, Brand Marketing at Aesop
1-2024 - 11-2024
Associate Manager, Global Retail at Fresh
6-2022 - 1-2024
Coordinator, Global Retail at Fresh
6-2021 - 6-2022
Global Omnichannel Consumer Experience Intern at Fresh
11-2022 - 11-2024
Co-Lead, Community Building at All LVMH Pride

Education

8-2018 - 5-2022
Bachelor of Arts - BA from Barnard College
2012 - 2018
High School Diploma from Avenues The World School

More Information

Social Presence :

Prographics :

Exp : 6 Location : New York, New York, United States Job Level : Middle Designation : Assistant Manager, Brand Marketing at Aesop
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Insights For Selling To Sophia

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sophia is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Sophia

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Sophia move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Sophia take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Sophia

Personality Compatibility


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