Sowjanya Ananthuni

Critic
DISC Type : C

Senior Director at Blue Yonder

Hyderabad, Telangana, India

Overview

Sowjanya Ananthuni is a Senior Director of Engineering at Blue Yonder with over two decades of experience in Supply Chain Management, specializing in Transportation Management. She leads product modernization efforts using cloud-native solutions and AI. She holds a Master of Computer Applications from Madurai Kamaraj University.

A purpose-driven leader, Sowjanya is passionate about fostering inclusive and innovative workplaces. She actively contributes to organizational initiatives such as the Women Interest Group and Blue Yonders DIVE (Diversity, Inclusion, Value, and Equity) program, demonstrating a strong commitment to mentorship and team growth.

She is a speaker and panelist at industry events, discussing topics like creating inclusive cultures in the future of work.

Personality Overview

Critic

ROI Driven

Information Seeker

They prefer to do logical analysis and value evidence over emotions.  They don’t appreciate bells and whistles unless backed by data. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

TMS Modernization
Her role focuses on transforming Blue Yonder's Transportation Management System (TMS) with next-generation technology and cloud-native solutions to enhance performance and quality.
AI in Supply Chain
Leverages over 20 years of experience to drive innovation through AI, delivering scalable and reliable software for the logistics and transportation sector.
Diversity and Inclusion
Actively promotes diversity and inclusion by participating in programs like Blue Yonder's DIVE Back returnship initiative and speaking on creating inclusive company cultures.

Media Appearances

Sowjanya has no verified media appearances

Work History

4-2022
Senior Director at Blue Yonder
11-2019 - 3-2022
Project Director Int at Blue Yonder
7-2018 - 10-2019
Project Director at Blue Yonder
6-2016 - 6-2018
Sr. Project Manager at Blue Yonder
3-2005 - 6-2016
Project Manager at Blue Yonder

Education

1996 - 2000
M.C.A from Madurai Kamaraj University

More Information

Social Presence :

Prographics :

Exp : 20 Location : Hyderabad, Telangana, India Job Level : Senior Designation : Senior Director at Blue Yonder
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Insights For Selling To Sowjanya

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don't give superficial answers, they are easily rattled by them
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sowjanya is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Sowjanya

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Sowjanya move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Sowjanya take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Sowjanya

Personality Compatibility


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