Sriparna Das in

Sriparna Das

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Content Strategist at Misfits
📍 Gurugram, Haryana, India

Sriparna is an experienced brand marketer with expertise in brand strategy, content, and social media marketing. With a background managing 360° campaigns for companies like Zostel, she excels at deriving actionable consumer insights. Her colleagues describe her as creative, hardworking, and an excellent team player.

Outside of her core roles, Sriparna is passionate about the travel and hospitality industry, where she found her professional calling. She is a proponent of continuous learning and enjoys sharing her knowledge with her network through personal educational series on marketing concepts and career development.

She was selected for the 2024 cohort of #DigiPivot, an exclusive digital marketing upskilling program by Google, Unilever, and the Indian School of Business.

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Experience
6 Years
Current Role
Content Strategist
Job Level
Junior
Location
Gurugram, Haryana, India
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Sriparna cares about

Brand Strategy
Her career is centered on building brands through paid and organic strategies, successfully managing communications for companies like Zostel and Misfits.
Social Media Marketing
Has extensive experience managing and growing the social media portfolios for multiple brands, focusing on driving both organic and inorganic growth through targeted campaigns.
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Career

Work history

2-2025
Content Strategist
Misfits
5-2023 - 9-2024
Assistant Manager Marketing Communications
Zostel
11-2021 - 4-2023
Social Media Manager
Zostel
6-2021 - 10-2021
Client Strategist
The BlueBeans
5-2020 - 9-2020
Account Executive
Ruder Finn
In the press

Media appearances

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Education
4-2017 - 3-2019
Master's degree
The Delhi School of Communication (DSC)
2012 - 2014
Senior Secondary
Delhi Public School, Siliguri
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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