Steve Bandel

Energizer
DISC Type : I

Vice President of Sales at Sony Electronics

Ridgewood, New Jersey, United States

Overview

Steve Bandel is a highly experienced sales executive, recently retired from his role as Vice President of Sales at Sony Electronics. With a Bachelor of Science from the University of Wisconsin-Madison, he specialized in developing multi-channel strategies, driving market share growth, and building industry-leading sales teams in competitive environments.

After a long and successful tenure, Steve announced his retirement from Sony, which was effective April 1st, following his participation in a voluntary early retirement program.

Personality Overview

Relationship Oriented

Informal

Believer

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are friendly, approachable and love to make new connections. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

Sales Channel Strategy
Has extensive experience developing multi-channel sales strategies and managing channel conflict to maximize market share for a world-class organization like Sony.
Sales Team Leadership
Demonstrated expertise in building top-tier sales teams, creating effective compensation programs, and developing KPIs to drive corporate initiatives and a successful culture.
Market Expansion
His career has focused on maximizing sales and market share in diverse markets, from newly developed to mature, within the competitive consumer electronics industry.

Media Appearances

Steve Bandel – Biography - Sony Electronics Sales. Featured in The Official Board

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Work History

6-2012
Vice President of Sales at Sony Electronics
4-2008 - 6-2012
General Manager of Sales at Sony Electronics
4-2004 - 4-2008
General Manager of Sales at Sony Electronics

Education

Bachelor of Science from University of Wisconsin-Madison

More Information

Social Presence :

Prographics :

Exp : 21 Location : Ridgewood, New Jersey, United States Job Level : Senior Designation : Vice President of Sales at Sony Electronics
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Insights For Selling To Steve

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t be excessively objective, be a storyteller
  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Steve is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Steve

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Steve move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Steve take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Steve

Personality Compatibility


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