Steve Bosson

Galvanizer
DISC Type : Id

Chief Operating Officer/ President of Sales at New Avon

New York, New York, United States

Overview

Steve Bosson is the Chief Growth Officer at Market America, specializing in direct selling, ecommerce innovation, and global expansion. His background includes serving as COO for New Avon. Described by peers as a dynamic and passionate leader, he earned his BA (Hons) from De Montfort University.

Outside of his executive career, Steve is an avid reader who keeps up with New York Times bestsellers. He follows publications like The Wall Street Journal and Harvard Business Review, reflecting a keen interest in current business discourse and leadership principles.

While at Avon, he led a turnaround effort that generated over $250 million in net savings for the North American business.

Personality Overview

Socially Adept

Pragmatic

People-Oriented

They are charming and have the ability to align others behind their decisions.  They respond better to a combination of speed and relationship. They will bat for you if they come to believe in you.

Topics They Care About

Direct Selling Growth
His career at Avon and current role as Chief Growth Officer at Market America are focused on expanding and innovating in the direct selling landscape.
Business Transformation
He has a proven track record leading large-scale transformation programs, including redesigning Avon's global service model and turning around its North American operations.
Ecommerce Innovation
His role at Market America | SHOP. COM is centered on leveraging digital innovation to drive growth in the ecommerce space.

Media Appearances

Steve has no verified media appearances

Work History

3-2016
Chief Operating Officer/ President of Sales at New Avon
1-2014 - 2-2016
Vice President Finance & Business Operations Officer - North America at Avon Products Inc
7-2010 - 12-2013
Vice President Finance - Service Model Transformation at Avon Products Inc
2-2009 - 6-2010
Executive Director Finance - Europe Middle East & Africa Supply Chain at Avon Products Inc
2-2006 - 1-2009
Executive Director Finance - UK & Ireland at Avon Products Inc

Education

1998 - 1998
Fellow from Association of Chartered Certified Accountants (ACCA)
1990 - 1994
BA (Hons) from De Montfort University

More Information

Social Presence :

Prographics :

Exp : 31 Location : New York, New York, United States Job Level : Leadership Designation : Chief Operating Officer/ President of Sales at New Avon
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Insights For Selling To Steve

During A Call Or A Meeting

DO's

  • Find ways to push them a little if they don’t start giving a clear yes or no in due course
  • Present testimonials from existing customers about their experience with your product
  • Invite them for a lunch or a drink/coffee

DONT's

  • Do not come across as negative or non-supportive, work with them as a partner
  • Don’t make promises that are hard to keep
  • Do not look like someone who doesn’t know what they are talking about

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Steve is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Steve

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Steve move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Steve take some risk or not?

  • They can take risks if necessary.

You And Steve

Personality Compatibility


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