Steve Johnson in

Steve Johnson

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Senior Director, Strategic Insights & Analytics at PepsiCo
📍 Allen, Texas, United States

An insights and analytics professional with over 20 years of experience, Steve is the Senior Director of Strategic Insights & Analytics at PepsiCo. He specializes in using diverse data sources to uncover growth opportunities and drive fact-based decisions. He holds an MA from the University of New Hampshire.

He focuses on opportunities at the intersection of human, analytic, and business understanding.

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Experience
24 Years
Current Role
Senior Director, Strategic Insights & Analytics
Job Level
Senior
Location
Allen, Texas, United States
Personality Overview

How Steve shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Steve cares about

Shopper Analytics
Leverages POS and shopper card data from sources like dunnhumby and EYC to answer key business questions and identify significant growth opportunities.
Data-driven Strategy
Uses social intelligence, primary, and secondary data to support fact-based decision making and move the right strategic initiatives forward within the organization.
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Career

Work history

4-2015
Senior Director, Strategic Insights & Analytics
PepsiCo
12-2012 - 5-2015
Director, Strategy & Insights, National Brands
PepsiCo
6-2011 - 12-2012
Senior Manager, Business Strategy & Analytics
PepsiCo
1-2011 - 6-2011
Manager, Portfolio Analytics
Frito Lay
5-2010 - 1-2011
Insights Manager, Tostitos
Frito Lay
In the press

Media appearances

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Education
1998 - 2000
MA
University of New Hampshire
B.A.
University of Missouri-Columbia
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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