Steven David in

Steven David

Initiator · DISC type Di
Vice President Marketing - DTC & Media at PUMA Group
📍 Greater Boston, United States

Steven is a seasoned marketing executive with expertise in driving brand positioning and revenue growth for major consumer brands like PUMA and Clarks. A graduate of Worcester State University, he specializes in brand turnarounds and digital innovation. Colleagues describe him as strategic, agile, and an inspiring leader.

He once led a CRM strategy at Clarks that acquired 1. 5 million new consumers in just 16 months.

Read the full overview →
Experience
34 Years
Current Role
Vice President Marketing - DTC & Media
Job Level
Senior
Location
Greater Boston, United States
Personality Overview

How Steven shows up

Risk-Accepting
Impact-Oriented
Confident

They usually prefer to drive the conversation. They don’t mind taking a stand if they believe in something. They respond well to objective pitches but also attach some value to relationships.

Priorities

Topics Steven cares about

DTC Marketing
His current role at PUMA involves building and leading a fully integrated Direct-to-Consumer marketing organization, covering everything from brand media to retention.
Brand Turnarounds
He has a proven track record of leading brands through growth and turnaround cycles, including spearheading a full brand reset initiative at G-Form.
+4 more topics Login to view topics
Career

Work history

12-2024
Vice President Marketing - DTC & Media
PUMA Group
11-2021 - 12-2024
Vice President Global Marketing & E-Commerce
G-Form
4-2021 - 11-2021
Vice President Marketing
Curaleaf
10-2019 - 6-2020
Vice President, Americas Marketing
Clarks
3-2017 - 10-2019
Vice President, Commercial Marketing
Clarks
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1984 - 1989
Bachelor of Arts
Worcester State University
9-1980 - 1984
Education details unavailable
Grafton Memorial Senior High School
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

Other PUMA Group Employees

Explore more public profiles from related professionals.

Maximo Aguirre
Maximo Aguirre
Head of Brand & Media Communications
PUMA Group
 Érika Lehner Gomes de Lima
Érika Lehner Gomes de Lima
eCommerce Performance Marketing Specialist
Puma Group
 Aditi Arya
Aditi Arya
Marketing Strategy Intern
PUMA Group
 Shreya Sachdev
Shreya Sachdev
Director Marketing
PUMA Group

More profiles

Discover additional public profiles from our index.

Kathryn Frame
Kathryn Frame
Customer Programs Director
HealthStream
 Amanda Sheltra
Amanda Sheltra
Director Revenue Cycle
HealthStream
 Rakhi Kardam
Rakhi Kardam
Sales Manager
Global FPO
 Angie Herrera
Angie Herrera
Human Resource Director
Michaels Stores
Unlock the full playbookSee exactly how to sell to Steven. Free, 10 seconds.