Steven Delf, MBA in

Steven Delf, MBA

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Senior Manager, Digital Performance at UPPAbaby
📍 Duxbury, Massachusetts, United States

Steven is a data-driven business strategist with an MBA from DePaul University, specializing in digital and omnichannel growth. He has extensive experience at UPPAbaby, Staples, and Wayfair, focusing on customer loyalty, analytics, and leading teams through strategic transformations.

Outside of work, Steven values time with family and friends. After a career transition, he took a planned ski trip, demonstrating a positive outlook and an appreciation for outdoor activities. Colleagues have described him as having excellent hard work and attention to detail.

He holds advanced certifications in SQL, highlighting his deep technical expertise in quantitative analytics and logical query processing.

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Experience
13 Years
Current Role
Senior Manager, Digital Performance
Job Level
Middle
Location
Duxbury, Massachusetts, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Steven cares about

Digital Performance
As Senior Manager at UPPAbaby, he focuses on digital performance. He previously led North American promotional operations and analytics for e-commerce giant Wayfair.
Customer Loyalty Programs
At Staples, he was the Director responsible for creating the performance measurement framework and reporting tools for the revamped "Easy Rewards" loyalty program.
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Career

Work history

9-2024
Senior Manager, Digital Performance
UPPAbaby
6-2023 - 5-2024
Director, Loyalty Performance
Staples
2-2022 - 3-2023
Head of North American Promotional Operations & Analytics
Wayfair
11-2019 - 1-2022
Director, Merchandising Strategy & Analytics
Staples
6-2016 - 10-2019
Senior Manager, Promotional Strategy & Analytics
Staples
In the press

Media appearances

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Education
2007 - 2010
Kellstadt Graduate School of Business Dual MBA
DePaul Driehaus College of Business
1998 - 2002
Bachelors
Ferris State University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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