Sumit Shrey

Go-getter
DISC Type : d

Brand Manager (Category Manager – SOR) at JUSTDOGS®

Bengaluru, Karnataka, India

Overview

Sumit is a Brand Manager at JUSTDOGS® with extensive experience in brand growth, GTM strategies, and integrated campaign planning. A graduate of MICA, The School of Ideas, he excels at balancing national campaigns with hyperlocal marketing needs. Colleagues describe him as diligent, proactive, and hard-working.

During his time at B. M. S. College of Engineering, Sumit was a competitive snooker player, ranking in the top 5 at the state level and top 20 nationally for the under-19 category in 2015.

A key professional insight: Sumit recently posted publicly that he is seeking a new role and is open to new opportunities.

Personality Overview

Direct & Candid

Vision Oriented

Fast-Paced

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They respond well to confident salespeople. They care equally about the product and its potential impact.

Topics They Care About

Pet Care Industry
Currently a Brand and Category Manager at JUSTDOGS® and recently participated in the Pet Specialty Business Summit, showing active engagement in the pet care ecosystem.
Franchise Marketing
His role involves creating marketing playbooks for new franchise launches and balancing brand campaigns with the specific, local-level needs of franchise partners.
Brand Growth
His experience focuses on scaling consumer brands, managing large budgets, and driving brand-led demand generation, having previously improved qualified inbound leads by 25-30%.

Media Appearances

Sumit has no verified media appearances

Work History

5-2025 - 2-2026
Brand Manager (Category Manager – SOR) at JUSTDOGS®
4-2024 - 5-2024
Content stratergy Intern at Sportz Interactive
10-2022 - 6-2023
Assistant Brand Manager at Delta Galaxy Engineering Services Ltd
5-2022 - 10-2022
Brand Marketing Intern at Delta Galaxy Engineering Services Ltd
1-2022 - 5-2022
Assistant Manager (Marketing) at Vedantu

Education

6-2023 - 5-2025
PGDM-C from MICA | The School of Ideas
8-2015 - 6-2019
Bachelor of Engineering - BE from B. M. S. College of Engineering

More Information

Social Presence :

Prographics :

Exp : 4 Location : Bengaluru, Karnataka, India Job Level : N/A Designation : Brand Manager (Category Manager – SOR) at JUSTDOGS®
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Insights For Selling To Sumit

During A Call Or A Meeting

DO's

  • Make sure that you you respond to any queries from them quickly
  • Be crisp while making the pitch
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Don’t expect them to change their mind quickly if they say no once
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sumit is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Sumit

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Sumit move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Sumit take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Sumit

Personality Compatibility


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