Summer Blackerby

Questioner
DISC Type : c

Chief Nursing Information Officer at CoxHealth

Springfield-Branson, Missouri Area, United States

Overview

Summer Blackerby is the Chief Nursing Information Officer at CoxHealth, where she has gained national recognition for co-leading the development of a highly successful virtual nursing program. An award-winning innovator with a background in clinical informatics and a Master of Science, she focuses on leveraging technology to improve patient outcomes and staff satisfaction.

She is deeply passionate about her work, viewing her virtual nursing initiative as the most impactful work of her entire career. This drive extends to her community, where she advocates for programs that connect people and encourage them to push beyond their comfort zones.

Her virtual nursing program successfully reduced nurse turnover at CoxHealth from 20% to just 1.65%.

Personality Overview

Not Easily Convinced

Price-Sensitive

Systematic

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to analyze every situation thoroughly.
 They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Virtual Nursing
Co-led the launch and expansion of a virtual nursing program at CoxHealth, a project she considers the most impactful work of her career.
Nurse Retention
Her virtual care initiatives are directly credited with drastically reducing nurse turnover and re-invigorating staff passion for their work.
Healthcare Innovation
Winner of the 2023 Nurse Innovator Award, she partners with tech companies like Philips to pioneer new, AI-supported models of patient care.

Media Appearances

TDP 140: CoxHealth’s Summer Blackerby and Gina Ellerbee – Launching a Virtual Nursing Pilot in 9 Days, Scaling Virtual Care Beyond the Pilot, and Shifting From Task‑Based Workflows to Patient‑Centered Collaboration While Reducing Burnout. Featured in Seamless MD

See Now

The Digital Patient: Summer Blackerby and Gina Ellerbee, CoxHealth. Featured in Healthcare Now Podcast (Listen Notes)

See Now

How CoxHealth transformed virtual nursing. Featured in Philips (official video)

See Now

Work History

1-2020
Chief Nursing Information Officer at CoxHealth
4-2015 - 1-2020
Operations Leader Si3 CoxHealth at Cerner Corporation
10-2013 - 4-2015
Strategist - Si3 CoxHealth at Cerner Corporation
7-2010 - 10-2013
IT Manager Clinical Applications at Cox Medical Center Branson
3-2008 - 7-2010
IT Clinical Project Manager at Skaggs Community Health Center

Education

Certificate Program from Johns Hopkins Whiting School of Engineering
2021 - 2022
Master of Science from Western Governors University

More Information

Social Presence :

Prographics :

Exp : 26 Location : Springfield-Branson, Missouri Area, United States Job Level : Leadership Designation : Chief Nursing Information Officer at CoxHealth
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Insights For Selling To Summer

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Summer is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Summer

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Summer move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Summer take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Summer

Personality Compatibility


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