Susie Corey

Evaluator
DISC Type : csd

Brand Strategist at QualiChem Metalworking

Salem, Virginia, United States

Overview

Susie is an industrial marketing leader with over a decade of experience at QualiChem, where she leads global brand and content strategy. People who have worked with her describe her as positive, outgoing, and open-minded. She is a graduate of James Madison University and holds certifications in the application of Generative AI.

Outside of her marketing career, Susie is a 200-hour certified yoga teacher, indicating a strong personal interest in wellness and mindful practices. She also dedicates time to professional development, speaking on panels about the realities of international marketing and sharing her expertise with peers in her industry.

Unique fact: Despite being a digital marketer, she has humorously admitted to not using TikTok, highlighting her awareness of the ever-changing social media landscape.

Personality Overview

Fast But Analytical

Hard To Convince

Quality Focused

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

International Marketing
Her role focuses on global strategy, and she speaks publicly on adapting marketing to local cultures and the realities of international trade show execution.
Brand Storytelling
She specializes in turning complex technical products into clear, compelling stories that drive growth, a core theme in her professional introduction.
Industrial Manufacturing
Actively participates in industry events like the Industrial Marketing Summit and creates content focused on manufacturing automation and processes.

Media Appearances

Susie has no verified media appearances

Work History

2-2025
Brand Strategist at QualiChem Metalworking
3-2021 - 2-2025
Project Specialist, Metalworking at QualiChem Metalworking
10-2020 - 6-2021
Mindfulness & Meditation Guide at Kirk Family YMCA
7-2020 - 3-2021
Project Coordinator, Metalworking at QualiChem Metalworking
4-2019 - 7-2020
Marketing Coordinator at QualiChem Metalworking

Education

Bachelor of Science (B.S.) from James Madison University
2018 - 2019
200-Hour YTT from Uttara Yoga Studio

More Information

Social Presence :

Prographics :

Exp : 13 Location : Salem, Virginia, United States Job Level : Junior Designation : Brand Strategist at QualiChem Metalworking
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Insights For Selling To Susie

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Showcase how you can impact results but also make sure that you share detailed information too
  • Keep a professional, business-like approach; especially if you tend to get informal quickly

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Don’t focus on relationship, focus purely on the merit of your product
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Susie is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Susie

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Susie move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Susie take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Susie

Personality Compatibility


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