Suveen Sahib

Suveen Sahib is the co-founder and CEO of K18 Hair, leveraging his background in engineering and technology to innovate in the beauty industry. He applies a biology-first approach to create science-backed hair care solutions, disrupting the market by moving beyond traditional cosmetic chemistry. People often describe him as an able businessman with strong execution skills.

Inspired by his wife and co-founder, Britta Cox, Suveen is passionate about simplifying hair care and liberating self-expression. He champions a "less is more" philosophy, aiming to reduce product dependency, waste, and frustration for consumers. He resides in the San Francisco Bay area with his wife.

He entered the hair care industry after becoming fascinated with why his wifes Aquis hair towel worked so effectively, leading him down a rabbit hole of biophysics research.