Swathi N.

Supporter
DISC Type : s

Global Demand Generation at Ciklum

Chennai, Tamil Nadu, India

Overview

With over a decade of experience in IT services, Swathi is a marketing and demand generation strategist at Ciklum. Described by colleagues as diligent, proactive, and dedicated, she excels at developing data-driven global marketing strategies that deliver measurable results and enable sales teams.

Swathi is a people-focused leader who actively champions her teams success. Her recent activity shows a strong focus on fostering a positive team culture by publicly celebrating individual achievements, creating an environment of recognition, camaraderie, and shared wins.

She consistently uses her professional platform to celebrate the monthly and quarterly award winners on her team.

Personality Overview

Procedural

Calm

Thoughtful In Approach

They are good and approachable with everyone, internally and externally.  Their motivation stems from the impact that their decisions can have on the organization.
 They are unlikely to become strong champions as they don't prefer pushing other people.

Topics They Care About

Demand Generation
Her core expertise involves developing and executing global demand generation mandates within the IT services industry to create measurable impact.
Team Recognition
Her social feed is almost exclusively dedicated to celebrating the individual achievements of her team members, highlighting a focus on morale and motivation.
Content Strategy
She is praised by colleagues for her ability to build compelling content, including thought leadership articles, blogs, and other market-facing collateral.

Media Appearances

Swathi has no verified media appearances

Work History

4-2024
Global Demand Generation at Ciklum
5-2020 - 4-2024
Sales Marketing Consultant at Self-employed
10-2018 - 4-2020
Marketing Manager at Indium Software
7-2017 - 9-2018
Global Marketing Manager at Hexaware Technologies
7-2012 - 1-2016
Senior Marketing Executive at SQS Group

Education

Swathi has no verified education history

More Information

Social Presence :

Prographics :

Exp : 11 Location : Chennai, Tamil Nadu, India Job Level : N/A Designation : Global Demand Generation at Ciklum
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Insights For Selling To Swathi

During A Call Or A Meeting

DO's

  • Talk about refund and cancellation policy if the need arises
  • Pause and ask them if they have any questions
  • Focus your pitch on the impact that you could help them have on their organization

DONT's

  • Don’t keep pushing them for a straight answer, just make your own conclusions
  • Don’t don the salesperson avatar, be the friendly advisor instead
  • Avoid saying anything that sounds like a risky proposition

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Swathi is

  • Low-risk, go-ahead from other stakeholders and successful evaluation as per process matter the most to them.
  • Will you ever get a clear answer from Swathi

  • They don’t say no very often, and can take you around in circles sometimes.

Insights For Deal Planning

    How fast (or slow) will Swathi move?

  • They do not like to rush and can be quite slow in their decision making.

  • Can Swathi take some risk or not?

  • They are risk-averse and like to make decisions that others support.

You And Swathi

Personality Compatibility


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