Tanya O'Brien

Questioner
DISC Type : c

President and CEO at Chartered Professional Accountants of Prince Edward Island

Canada

Overview

Tanya OBrien is the President and CEO of Chartered Professional Accountants of Prince Edward Island. Her career includes leadership roles as Vice President at Dyne Holdings Limited and Manager at Deloitte, building on her Business Administration degree from the University of Prince Edward Island. She is a respected voice in the regional business community.

Outside of her primary role, Tanya is deeply committed to community service. She has volunteered at free tax clinics for low-income residents, demonstrating a passion for leveraging her professional skills to help others. Her interests include fostering youth entrepreneurship and supporting local community initiatives and discussions on economic growth.

She has actively volunteered to help people file their tax returns, ensuring they receive all eligible government payments.

Personality Overview

Not Easily Convinced

Systematic

Value Seeker

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to analyze every situation thoroughly.
 It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Youth Business Education
Her social media activity indicates a strong interest in encouraging young people to learn about business and connect with students.
Community Service
Has volunteered her time and accounting expertise at free tax clinics for low-income individuals to help them receive all eligible rebates.
Economic Growth
Participated in the "Partnership for Growth" alliance, a group of business organizations advocating for a provincial economic action plan.

Media Appearances

Tanya has no verified media appearances

Work History

1-2014
President and CEO at Chartered Professional Accountants of Prince Edward Island
3-1993 - 6-2013
Vice President at Dyne Holdings Limited
9-1987 - 3-1993
Manager at Deloitte Canada (formerly Ferris MacPherson)

Education

1987 - 1990
Accounting and Business/Management from Chartered Professional Accountants of Canada (CPA Canada)
1983 - 1987
Bachelor's Degree in Business Administartion from University of Prince Edward Island

More Information

Social Presence :

Prographics :

Exp : 37 Location : Canada Job Level : Leadership Designation : President and CEO at Chartered Professional Accountants of Prince Edward Island
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Insights For Selling To Tanya

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Emphasise more on facts and measurable benefits
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tanya is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Tanya

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Tanya move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Tanya take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Tanya

Personality Compatibility


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