Tara Roether, CUDE

Examiner
DISC Type : cs

Assistant Vice President Marketing at GoWest Credit Union Association

Glendale, Arizona, United States

Overview

Tara has no verified overview

Personality Overview

Overcautious

Late Adopter

Tough To Convince

The only way to convince them is by showing them examples and ample proof.  They do not like taking risks at all and go for proven options in the end. They are quite aware of their needs and limitations, so they are unlikely to over-promise.

Topics They Care About

Tara has no verified topics they care about

Media Appearances

Tara has no verified media appearances

Work History

1-2025
Assistant Vice President Marketing at GoWest Credit Union Association
2-2022 - 1-2025
Marketing Director at GoWest Credit Union Association
12-2019 - 1-2025
Marketing Manager at GoWest Credit Union Association
7-2016 - 12-2019
Marketing Strategist at Landings Credit Union
6-2014 - 7-2016
Marketing Coordinator & Graphic Designer at Canyon State Electric

Education

2002 - 2005
Graphic Design from The Art Institute of Portland

More Information

Social Presence :

Prographics :

Exp : 11 Location : Glendale, Arizona, United States Job Level : Senior Designation : Assistant Vice President Marketing at GoWest Credit Union Association
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Insights For Selling To Tara

During A Call Or A Meeting

DO's

  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tara is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Tara

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Tara move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Tara take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Tara

Personality Compatibility


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