Tara Roether, CUDE in

Tara Roether, CUDE

Examiner · DISC type cs
Assistant Vice President Marketing at GoWest Credit Union Association
📍 Glendale, Arizona, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
11 Years
Current Role
Assistant Vice President Marketing
Job Level
Senior
Location
Glendale, Arizona, United States
Personality Overview

How Tara shows up

Overcautious
Late Adopter
Tough To Convince

The only way to convince them is by showing them examples and ample proof. They do not like taking risks at all and go for proven options in the end. They are quite aware of their needs and limitations, so they are unlikely to over-promise.

Priorities

Topics Tara cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

1-2025
Assistant Vice President Marketing
GoWest Credit Union Association
2-2022 - 1-2025
Marketing Director
GoWest Credit Union Association
12-2019 - 1-2025
Marketing Manager
GoWest Credit Union Association
7-2016 - 12-2019
Marketing Strategist
Landings Credit Union
6-2014 - 7-2016
Marketing Coordinator & Graphic Designer
Canyon State Electric
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2002 - 2005
Graphic Design
The Art Institute of Portland
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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