Taras Mykhalchuk

Critic
DISC Type : C

Senior Performance Marketing Manager at Readdle

Berlin, Berlin, Germany

Overview

Taras has no verified overview

Personality Overview

Negotiator

Critic

ROI Driven

Unless the value is proven by data, they are unlikely to value fancy features.  It is very likely that they will negotiate pricing or other important terms. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Taras has no verified topics they care about

Media Appearances

Taras has no verified media appearances

Work History

9-2023
Senior Performance Marketing Manager at Readdle
9-2021 - 9-2023
Head Of Marketing at expla
12-2020 - 8-2021
Marketing Team Lead at expla
5-2019 - 9-2023
Performance Marketing Manager at Genesis Tech
7-2018 - 5-2019
PPC Specialist at Genesis Tech

Education

2019 - 2021
Master's degree from Taras Shevchenko National University of Kyiv
2015 - 2019
Bachelor's degree from Taras Shevchenko National University of Kyiv

More Information

Social Presence :

Prographics :

Exp : 8 Location : Berlin, Berlin, Germany Job Level : Middle Designation : Senior Performance Marketing Manager at Readdle
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Insights For Selling To Taras

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don’t try too hard to build a relationship with them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Taras is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Taras

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Taras move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Taras take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Taras

Personality Compatibility


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