Tashina J

Commander
DISC Type : D

Chief Executive Officer at Stealth Startup

Calgary, Alberta, Canada

Overview

Tashina Jackson is a Web3 innovator and the CEO of a stealth startup focused on blockchain infrastructure. With experience at firms like stakefish and a background in crypto since 2015, she is a recognized speaker on DeFi, Proof of Stake, and decentralized systems. She holds a Bachelor of Fine Arts from The University of Lethbridge.

Outside of her deep involvement in technology, Tashina has a passion for fostering community engagement and holds a global perspective shaped by her travels throughout Europe and Southeast Asia. Her creative background is demonstrated through her work in design, including developing branded wearable NFTs and art installations promoting sustainability in blockchain.

Unique fact: Tashina is not only a TEDx speaker on the future of blockchain investing but has also served as a TEDx Speaker Coordinator, highlighting her leadership within the community.

Personality Overview

Candid & Clear

Risk-Taker

Very Quick

They respond well to strong and respectful communication.  They take a lot of pride in personal achievements. They are not always relationship oriented.

Topics They Care About

Decentralized Finance (DeFi)
Moderated a panel on DeFi's future at Cosmoverse 2025 and has hands-on experience as a beta tester for a DeFi protocol, focusing on usability and enhancements.
Proof of Stake
A core theme in her professional headline and the central topic of her 2022 TEDx talk, where she advocated for staking as a tool for financial freedom.
Blockchain Ethics
Her speaking engagement at YYC Data Society focused on how blockchain can create a future of secure, transparent, and ethical data management and innovation.

Media Appearances

Tashina has no verified media appearances

Work History

10-2024
Chief Executive Officer at Stealth Startup
2-2025 - 3-2025
Speaker at YYC Data Society
7-2023 - 8-2024
Neptune DeFi Protocol Beta Tester at Freelance
12-2022 - 12-2022
Speaker at TEDx
4-2021 - 9-2021
Marketing Associate at stakefish

Education

6-2023 - 8-2023
Blockchain Product Management from ELVTR
2011 - 2012
Bachelor of Fine Arts from The University of Lethbridge

More Information

Social Presence :

Prographics :

Exp : 1 Location : Calgary, Alberta, Canada Job Level : Leadership Designation : Chief Executive Officer at Stealth Startup
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Insights For Selling To Tashina

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • Speak about competitive differentiation that your product offers
  • Be respectful but crisp

DONT's

  • Don't try too hard to forge relationships with them
  • Don’t be in a rush to invite them for a social meet and greet
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tashina is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Tashina

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Tashina move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Tashina take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Tashina

Personality Compatibility


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