Tatiana Mattos is the VP of Brazil Marketplace at BlaBlaCar, leveraging over 15 years of marketing and strategy experience from roles at Uber and IBM. She led the Brazilian market to become BlaBlaCars largest global operation. Colleagues describe her as creative, inspiring, and restless, noting her skill in building strong teams and driving triple-digit growth.
Outside of her executive role, Tatiana is an avid user of mobility services herself. She has spoken about swapping the Rio-São Paulo air shuttle for sleeper buses and prefers to travel as a passenger, candidly admitting she is not the best driver. She is a graduate of Universidade Federal de Juiz de Fora and Ibmec.
In an interview, Tatiana confessed that she uses ride-sharing apps frequently as a passenger because she is "not the best driver. "
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