Tawfik Haroun

Examiner
DISC Type : cs

Chief Technology Officer at MALY

Dubai, United Arab Emirates

Overview

Tawfik Haroun is a techno-commercial professional with over 22 years of experience in telecom, AI, and data science. As the current CTO at MALY, he leads a financial wellness platform. Colleagues describe him as creative, competent, and collaborative, with a B. E. from Aleppo University.

He is an active thinker on the evolution of technology, contemplating how AI will transform programming into a form of storytelling. He values simplicity and user-centric design in everyday tools, believing that technological advancement should not come at the cost of practicality and intuitive use.

Unique fact: He won a "Yellow Star" award for developing a customer loyalty program in-house, saving his company hundreds of thousands of dollars.

Personality Overview

Tough To Convince

Status Quo Seeker

Process Oriented

They tend to have clarity about their needs and constraints, and are unlikely to over-promise.  They are thorough and always follow a systematic approach. Being observant comes to them naturally.

Topics They Care About

AI in Development
He actively posts about the future of coding with AI, believing it will transform programmers into storytellers, and evaluates different AI coding assistants.
Financial Wellness
As the CTO of MALY, his current focus is on building a financial wellness platform to improve people's well-being across the MENA region.
Telecom Business Solutions
His consultancy, TruePositive, focused on revenue-boosting, 5G program management, and customer value solutions for the telecom industry.

Media Appearances

Tawfik has no verified media appearances

Work History

3-2022
Chief Technology Officer at MALY
8-2021
Founder and General Manager at TruePositive
8-2020 - 4-2021
Chief Marketing and Digital Officer at MTN
11-2018 - 8-2020
Chief Digital and Enterprise Business at MTN
4-2016 - 11-2018
Senior Consultant Strategy at MTN

Education

1997 - 2001
B.E from Aleppo University Aleppo
1995 - 1996
High school from Joul Jammal

More Information

Social Presence :

Prographics :

Exp : 12 Location : Dubai, United Arab Emirates Job Level : Leadership Designation : Chief Technology Officer at MALY
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Insights For Selling To Tawfik

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Expect them to be slow and cautious, encourage them to ask more questions
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tawfik is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Tawfik

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Tawfik move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Tawfik take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Tawfik

Personality Compatibility


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