Taylor McCarthy, CEM, CMP

Inspirer
DISC Type : id

VP, Head of Events at American Fintech Council

United States

Overview

Taylor is the VP, Head of Events at the American Fintech Council, with extensive experience managing events in the fintech and biomedical sectors. A graduate of Elon University with a degree in Sport & Event Management, she holds both CMP and CEM certifications. People often call her creative, productive, and results-oriented.

She is passionate about creating "magical moments" and memorable experiences that make each guest feel special. Taylor finds great fulfillment in her work, particularly valuing the opportunity to collaborate with a team she loves, an experience that she says "fills her cup. "

At a previous role with Cross River, she led the strategy and production of over 350 internal and external events.

Personality Overview

Generous

Charming & Persuasive

Confident & Optimistic

They don’t mind taking a stand if they believe in something.  They measure a product on its merit but can be influenced by strong testimonials. They usually prefer to drive the conversation.

Topics They Care About

Fintech Events
Her current and previous roles are focused on creating events for the financial technology sector, including major policy summits and industry conferences.
Attendee Experience
Passionate about the "little details" and "magical moments" that create a special and memorable experience for event guests.
Team Collaboration
Finds deep fulfillment in her work by collaborating with people she loves, stating that being with her team "filled my cup. "

Media Appearances

Taylor has no verified media appearances

Work History

2-2024
VP, Head of Events at American Fintech Council
3-2022 - 2-2024
Events Director at Cross River
7-2021 - 3-2022
Events Manager at Cross River
5-2021 - 7-2021
Events Director at Biomedical Engineering Society
12-2020 - 5-2021
Events Manager at Biomedical Engineering Society

Education

2007 - 2011
Bachelor's degree from Elon University

More Information

Social Presence :

Prographics :

Exp : 15 Location : United States Job Level : Senior Designation : VP, Head of Events at American Fintech Council
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Insights For Selling To Taylor

During A Call Or A Meeting

DO's

  • Acknowledge their status and position during the conversation
  • Clearly address the competitive aspects
  • Look like someone who is on top of their game

DONT's

  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Taylor is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Taylor

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Taylor move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Taylor take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Taylor

Personality Compatibility


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