Taylor Walters

Inspirer
DISC Type : id

Partner & Category Associate Marketing Manager, Best Buy Ads at Best Buy

Greater Minneapolis-St. Paul Area, United States

Overview

Taylor Walters is a Partner & Category Associate Marketing Manager at Best Buy Ads, where she develops marketing strategies for over 20 vendor partners. She focuses on business growth and customer journey mapping, leveraging a background in client development and customer experience. She is a graduate of Saint Marys University of Minnesota.

Drawing from her past management roles at fitness brands Barrys and Les Mills US, Taylor has a strong professional background in the health and wellness industry. Her experience includes localizing national campaigns, analyzing business performance, and managing client relationships.

Taylor transitioned from hands-on management in the fitness sector to strategic B2B marketing for a major retail media network.

Personality Overview

Fast Adopter

Generous

Confident & Optimistic

They don’t mind taking a stand if they believe in something.  They measure a product on its merit but can be influenced by strong testimonials. They usually prefer to drive the conversation.

Topics They Care About

Vendor Marketing Strategy
Her current role focuses on creating and executing marketing strategies for over 20 vendor partners to drive business growth.
Customer Journey
A key part of her role involves using customer insights and shopping behaviors to champion and improve the customer journey.
Health & Wellness
Her previous management experience at fitness companies Barry's and Les Mills demonstrates a professional background in this industry.

Media Appearances

Taylor has no verified media appearances

Work History

2-2023
Partner & Category Associate Marketing Manager, Best Buy Ads at Best Buy
8-2022 - 2-2023
Experience Manager at Barry's
4-2022 - 8-2022
Manager on Duty at Barry's
5-2021 - 2-2022
Client Development Associate at World Wide Technology
5-2020 - 5-2021
Customer Experience Specialist at Les Mills US (LMUS)

Education

2017 - 2018
Bachelor's degree from Saint Mary's University of Minnesota
2015 - 2016
Associate of Arts (A.A.) from Normandale Community College

More Information

Social Presence :

Prographics :

Exp : 7 Location : Greater Minneapolis-St. Paul Area, United States Job Level : Middle Designation : Partner & Category Associate Marketing Manager, Best Buy Ads at Best Buy
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Insights For Selling To Taylor

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Acknowledge their status and position during the conversation
  • Look like someone who is on top of their game

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Taylor is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Taylor

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Taylor move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Taylor take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Taylor

Personality Compatibility


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