Tea Hermann in

Tea Hermann

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Head of Global Marketing & Communications at Hovmand A/S
📍 Copenhagen Metropolitan Area, Denmark

Tea Hermann is the Head of Global Marketing & Communications at Hovmand A/S, leading a global team with over a decade of experience. A Copenhagen Business School graduate, she specializes in brand strategy, sustainability, and digital transformation, with a documented record of increasing KPIs by over 600% by challenging conventional approaches.

Outside of her corporate role, Tea is an entrepreneur who founded Sleeping Hero, a company that produces sustainable, plastic-free hero-teddies from organic cotton. She values family deeply, having taken a career break for full-time parenting to be with her children when they needed her most.

She founded a sustainable teddy bear company after discovering most teddies are made of plastic.

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Experience
21 Years
Current Role
Head of Global Marketing & Communications
Job Level
Mid-senior
Location
Copenhagen Metropolitan Area, Denmark
Personality Overview

How Tea shows up

Communication Style
Decision Approach
Work Preference

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Priorities

Topics Tea cares about

Sustainable Business
Lists sustainability (SDG) as a specialty and founded Sleeping Hero, a company making plastic-free, GOTS-certified eco-cotton teddy bears.
Global Brand Strategy
Leads global marketing at Hovmand, focusing on creating and steering a brand's identity to support ambitious growth and digital transformation.
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Career

Work history

5-2022
Head of Global Marketing & Communications
Hovmand A/S
8-2021
Founder
Sleeping Hero
5-2020 - 5-2022
Full-time parenting
Career Break
8-2013 - 4-2020
Marketingschef
Compass Group Danmark
8-2011 - 8-2013
Marketing and Communication Manager
Nord Gruppen ApS
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2009 - 2011
Master's degree
Copenhagen Business School
2006 - 2009
Bachelor's degree
Copenhagen Business School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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