Terence Fong

Examiner
DISC Type : sc

Senior Manager, Digital Marketing & Analytics (CEO Office) at Lee Kum Kee Group

Hong Kong, Hong Kong SAR

Overview

Terence has no verified overview

Personality Overview

Tough To Convince

Process Oriented

Late Adopter

They are quite aware of their needs and limitations, so they are unlikely to over-promise.  Being observant comes to them naturally. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Terence has no verified topics they care about

Media Appearances

Terence has no verified media appearances

Work History

9-2024
Senior Manager, Digital Marketing & Analytics (CEO Office) at Lee Kum Kee Group
10-2023 - 8-2024
Digital Experience Manager, Hong Kong & Taiwan at Dyson
9-2021 - 9-2023
Assistant Digital Experience Manager, Hong Kong & Taiwan at Dyson
5-2019 - 9-2021
E-Commerce Manager, Projects, Global Office at Langham Hospitality Group
10-2016 - 5-2019
Digital Marketing Manager at Hotel ICON

Education

2018 - 2018
Certificate of Digital Marketing Analytics from MIT Sloan School of Management
2016 - 2017
Education details unavailable from Squared Online

More Information

Social Presence :

Prographics :

Exp : 10 Location : Hong Kong, Hong Kong SAR Job Level : Leadership Designation : Senior Manager, Digital Marketing & Analytics (CEO Office) at Lee Kum Kee Group
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Insights For Selling To Terence

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Be firm in your communication and stay in control

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Terence is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Terence

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Terence move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Terence take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Terence

Personality Compatibility


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