Thomas Noack Serup

Sharpshooter
DISC Type : DC

Experience Innovation Strategist at ISS // PwC

Copenhagen, Capital Region of Denmark, Denmark

Overview

Thomas is a strategic communications consultant and the founder of PROACTOR, with over 20 years of international experience in Copenhagen and New York. He drives business growth and brand recognition for top-tier clients through impactful PR, marketing, and innovation. Colleagues and clients describe him as charismatic, energetic, creative, and dynamic.

Outside of his primary work, Thomas is deeply engaged in the arts and culture sector. He serves as an advisory board member for the American Friends of Statens Museum for Kunst (AFSMK) and works within the film industry as a talent agent for numerous actors, blending his communication skills with a passion for the creative arts.

He has developed creative concepts for world-renowned brands like Georg Jensen, SAS, and Yahoo.

Personality Overview

Fast But Analytical

Rigorous & Demanding

Precise But Practical

They like to move fast and expect the same from others.  They take a lot of pride in personal achievements. They respond better to strong and respectful interactions.

Topics They Care About

Arts & Culture
Serves on the advisory board for the American Friends of Statens Museum for Kunst and is actively involved in promoting art exhibitions and cultural events.
Brand Storytelling
Focuses on crafting compelling brand narratives to elevate recognition and drive business growth for clients like Nykredit, PwC, and SAS.
ESG & Wellbeing
Previously drove innovation in ESG, sustainability, and employee wellbeing initiatives while working as a strategist with ISS // PwC.

Media Appearances

Thomas has no verified media appearances

Work History

1-2024
Experience Innovation Strategist at ISS // PwC
Creative Strategist/Marketing/PR/Artist Management at PROACTOR - www.proactor.dk
7-2017 - 5-2023
Communications Lead, Nordics & Netherlands at Yahoo for Business
1-2019 - 3-2023
Communications Lead at Yahoo, Nordics & the Netherlands

Education

Bachelor's degree from Copenhagen Business School

More Information

Social Presence :

Prographics :

Exp : 7 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : Junior Designation : Experience Innovation Strategist at ISS // PwC
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Insights For Selling To Thomas

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Thomas is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Thomas

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Thomas move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Thomas take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Thomas

Personality Compatibility


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