Thuan Tran

Trailblazer
DISC Type : DI

Foundation Experience Design Lead/Health Equity Lead at Genentech

Portland, Oregon Metropolitan Area, United States

Overview

Thuan is a results-driven leader with extensive experience in healthtech, focusing on strategy, operations, and customer experience. As Health Equity Lead at Genentech, he leverages his background from Oregon State University to deliver innovative solutions. He is described by colleagues as a versatile and thoughtful leader.

His work is deeply centered on improving healthcare access for diverse populations. He has a passion for understanding the communities his industry serves, aiming to identify and address critical gaps in care and patient support systems.

Unique fact: Thuan is a published, peer-reviewed researcher and a recurring speaker at the national Patient Assistance & Access Programs (PAP) conference.

Personality Overview

Assertive

Friendly But Fast

Values Relationships

They are not against taking risks and can make tough decisions when required.
  A combination of speed and relationship gets the best response from them. They are more likely to accept new and exciting technologies.

Topics They Care About

Health Equity
His current role is Health Equity Lead at Genentech, and he co-authored peer-reviewed research on understanding populations to find gaps in healthcare access.
Patient Access Programs
He is a thought leader in this space, speaking at the PAP industry conference in both 2025 and 2026.
Operational Efficiency
As a director at HealthSparq, he led his department to deliver 100% more client projects year-over-year without increasing staff.

Media Appearances

Thuan Tran - Genentech | Access USA 2026 Speaker. Featured in Access USA

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Work History

9-2022
Foundation Experience Design Lead/Health Equity Lead at Genentech
1-2020 - 9-2022
Director Of Client Operations at HealthSparq
8-2018 - 1-2020
Senior Manager Client Success at HealthSparq
2-2017 - 8-2018
Product Manager at Performance Health Tech
1-2014 - 2-2017
Director of Informatics and Technology at ATRIO Health Plans

Education

Bachelor of Science (B.S.) from Willamette University
Bachelor of Science (B.S.) from Oregon State University

More Information

Social Presence :

Prographics :

Exp : 27 Location : Portland, Oregon Metropolitan Area, United States Job Level : Senior Designation : Foundation Experience Design Lead/Health Equity Lead at Genentech
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Insights For Selling To Thuan

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Give them control of the sales process
  • Help them visualize the impact of their decision

DONT's

  • Don’t hesitate from asking them how they truly feel about your product
  • Don't make any commitments that you might not be able to fulfill
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Thuan is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Thuan

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Thuan move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Thuan take some risk or not?

  • If necessary, they will be ready to take risks.

You And Thuan

Personality Compatibility


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