Tia Crawford

Commander
DISC Type : D

Director Federal Sales - Security and Resilience Platforms at Dell Technologies

Millersville, Maryland, United States

Overview

Tia has no verified overview

Personality Overview

Strong-Willed

Decisive

Impact-Driven

They like to be in a position where they can control the conversation and terms.  They like to act fast and expect others to do the same. More than the product, they care about the effectiveness of the product.

Topics They Care About

Tia has no verified topics they care about

Media Appearances

Tia has no verified media appearances

Work History

1-2021
Director Federal Sales - Security and Resilience Platforms at Dell Technologies
8-2019 - 12-2020
Area Manager, DOD/IC Region at Dell Technologies
8-2015 - 8-2019
Senior Account Executive - Federal, DOD at Dell Technologies
7-2009 - 7-2015
Strategic Account Manager - Federal at Polycom - Federal - Herndon, VA
10-2007 - 6-2008
Mentor at North Central University

Education

9-2023 - 12-2026
Doctoral Candidate from University of Maryland Global Campus
12-2022 - 3-2024
Education details unavailable from Co-Active Training Institute

More Information

Social Presence :

Prographics :

Exp : 26 Location : Millersville, Maryland, United States Job Level : Mid-senior Designation : Director Federal Sales - Security and Resilience Platforms at Dell Technologies
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Insights For Selling To Tia

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Be respectful but crisp
  • Refer to testimonials from well-known industry leaders

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don't try too hard to forge relationships with them
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tia is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Tia

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Tia move?

  • They can take decisions very fast if you manage to convince them.
  • Can Tia take some risk or not?

  • The risks don’t matter much to them.

You And Tia

Personality Compatibility


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