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Tilen Travnik

Critic · DISC type C
Co-Founder & CEO at Juicy Marbles
📍 Domžale, Domžale, Slovenia

Tilen Travnik is the Co-founder and CEO of Juicy Marbles, a food-tech company creating plant-based whole-cut steaks. A former digital transformation entrepreneur with a background in food science and an MBA, he previously co-founded D·Labs, where he spent over a decade helping startups develop and launch new internet products. People he has worked with describe him as a great mentor, leader, and project manager.

Describing himself as a "family man & geek, " Tilen is a vocal supporter of Slovenias startup ecosystem. His mission is to be an educator and leader who develops individuals and organizations to become optimally sustainable. He has also authored a publication about overcoming the fear of progress in Slovenia.

An early venture he mentored involved students who built a bioreactor into a Nutella-style jar for home fermentation, which evolved into the co-founding of Juicy Marbles.

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Experience
19 Years
Current Role
Co-Founder & CEO
Job Level
Leadership
Location
Domžale, Domžale, Slovenia
Personality Overview

How Tilen shows up

ROI Driven
Critic
Negotiator

They don’t appreciate bells and whistles unless backed by data. They prefer to analyze logically and value objective facts over emotions. They are quite likely to negotiate on pricing or other key terms.

Priorities

Topics Tilen cares about

Sustainable Food Tech
Co-founded Juicy Marbles to create plant-based whole-cut meats, aiming to reduce the environmental impact of the food industry and achieve price parity with animal meat.
Startup Mentorship
Spent over a decade at D·Labs coaching early-stage teams and is an avid supporter of the Slovenian startup ecosystem, frequently acting as a mentor.
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Career

Work history

5-2019
Co-Founder & CEO
Juicy Marbles
3-2016 - 1-2021
Co Founder & Partner
D·Labs
2015 - 1-2019
Lecturer, Startup Mentor & Member of national commission
Start:up Slovenia Initiative
2-2014 - 3-2016
COO
D·Labs
1-2011 - 5-2014
Head of Project Management
D·Labs
In the press

Media appearances

Tilen Travnik – Co‑founder and CEO of Juicy Marbles. Featured in Apple Podcasts
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The Pitch – Tilen Travnik, Co‑founder & CEO of Juicy Marbles (Fancy Plan). Featured in Acast (The Pitch)
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Education
2000 - 2006
B.Sc.
University of Ljubljana
2011 - 2012
Master of Business Administration (Exec - MBA)
COTRUGLI Business School
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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